Focus Areas
Focus Areas
StandPoint specializes in market research in industries where we have the expertise and
experience to deliver the most value.
- Healthcare: pharmaceutical, medical device, medical supplies, diagnostics, healthcare IT.
- Home and Garden: lawn and garden, outdoor living, landscaping, horticulture, home décor,
home improvement, kitchen and bath new home construction.
- Brand and Product Development: restaurants, footwear, education financing, outdoor power equipment,
marine motors, soft drinks, OTC medications.