Informed decisions, proven results.
StandPoint is an Atlanta based firm that has been providing custom-designed market research since 2002. We specialize in the areas of healthcare, brand and product development and home & garden.
Testimonial
"As a pharmaceutical marketing director, I need reliable information upon which to base my decisions. Having a third party like StandPoint present the facts to me really helps shape my decision making..."
Brenda Varney
Associate Director, Marketing | UCB Inc.
Latest News
Healthcare Webinar
StandPoint just produced an informative webinar entitled, Best Practices in Patient Education: A Provider’s Point of View. This research explores how pharma and medical device companies should structure patient education materials for maximum impact.
Frequently Asked Questions
How is StandPoint different from other market research firms?
StandPoint approaches market research differently than some firms. To us, research is the tool, not the end result. We first define and understand the business objectives of our clients, before designing the research. We put a great deal of time, thought and detail into our proposals...